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Perry's Department Store: A Buying Simulation for Juniors, Men's Wear, Children's Wear, and Home Fashion/Giftware [With CDROM] (Paperback)

Perry's Department Store: A Buying Simulation for Juniors, Men's Wear, Children's Wear, and Home Fashion/Giftware [With CDROM] Cover Image
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Description


The 3rd Edition of this classic text continues to use the fictitious Perry's Department Store to bridge the gap between the principles of retail buying and mathematical formulas and concepts. The authors use their experience to provide students with the tools to understand a buyer's responsibilities by walking them through the various steps a new buyer would take to complete a six-month dollar plan and a merchandise assortment plan. This new edition emphasizes the professional perspective with the inclusion of two new chapters that go beyond theory to explain the importance of preparation before the buyer enters the market.

About the Author


Karen M. Videtic is an associate professor and Chairperson of the Department of Fashion Design and Merchandising at Virginia Commonwealth University. Cynthia W. Steele is Creative Manager for C & F Enterprises, Inc. and Gallerie II.


Product Details
ISBN: 9781563677335
ISBN-10: 1563677334
Publisher: Fairchild Books & Visuals
Publication Date: March 10th, 2009
Pages: 142
Language: English