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The Complete Idiot's Guide to Starting and Running a Retail Store (Paperback)

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Make the dream of opening a retail business a reality.

The fastest-growing segment of small business is retail-everything from clothing to linens, books to boats, gourmet pans to furniture. With over 30 years' experience in retail, national expert and consultant James Dion offers practical, hands-on tips and advice on all aspects of retail business, from choosing the right business model and finding the ideal location to financing, purchasing, and marketing.
• Expert author with a high industry profile
• Practical, hands-on steps on how to build a successful retail business
• Up-to-date information on the retail market

About the Author

James E. Dion, founder and president of Dionco Inc., Chicago, is an internationally known consultant, keynote speaker, trainer, and author of the industry classics Retail Selling Ain't Brain Surgery, It's Twice as Hard and Start and Run a Retail Business. Jim's speaking and training practice includes hundreds of annual workshops, seminars, and keynote speeches for companies such as Microsoft, Williams-Sonoma, IBM, HoneyBaked Ham, Harley-Davidson, Ritz-Carlton, and many more. He has appeared on NBC, FOX News, and CNN Turkey. Visit his website at

Product Details
ISBN: 9781592577262
ISBN-10: 1592577261
Publisher: Alpha
Publication Date: April 1st, 2008
Pages: 368
Language: English
Series: Complete Idiot's Guides (Lifestyle Paperback)