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The Content Marketing Handbook: How to Double the Results of Your Marketing Campaigns (MP3 CD)

The Content Marketing Handbook: How to Double the Results of Your Marketing Campaigns Cover Image
By Robert W. Bly, Barry Abrams (Read by)
$19.99
Email or call for price.

Description


The Content Marketing Handbook helps entrepreneurs, marketers, and small business owners understand the true role of content within integrated multichannel marketing campaigns, avoid wasting time and money by giving away content with no ROI, and instead skillfully create content that builds trust, stimulates interest, and ultimately gets more orders for what they are selling. Listeners will learn how to: ● Create A-level content that gets noticed, gets read, and eliminates content pollution ● Overcome the biggest weakness of content marketing ● Double marketing response rates by adding lead magnets, bonus reports, and other free content offers ● Use content to build brands, enhance reputations, and stand out from the competition ● Plan, execute, and measure content marketing in a multichannel environment ● Know when to stop giving away content and start asking for the orders.


Product Details
ISBN: 9798200576746
Publisher: Gildan Media Corporation
Publication Date: February 18th, 2020
Language: English