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Browse Books: Business & Economics / Marketing / Research

The Connected Customer: The Changing Nature of Consumer and Business Markets Cover Image
By Stefan H. K. Wuyts (Editor), Marnik G. Dekimpe (Editor), Els Gijsbrechts (Editor)
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Understanding Consumer Choice Cover Image
$149.99
Not in-stock currently- expect arrival in 1-14 business days
Industrial Marketing Research: Management and Technique (Routledge Library Editions: Marketing) Cover Image
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Neuromarketing in India: Understanding the Indian Consumer Cover Image
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Strategic Brand Management in Higher Education (Routledge Studies in Marketing) Cover Image
By Bang Nguyen (Editor), T. C. Melewar (Editor), Jane Hemsley-Brown (Editor)
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Market Assessment with or Applications Cover Image
$180.00
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Why People Buy Cover Image
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The Joyless Economy: The Psychology of Human Satisfaction Cover Image
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Marketing Research That Pays Off: Case Histories of Marketing Research Leading to Success in the Marketplace (Haworth Marketing Resources) Cover Image
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Outsmarting Goliath: How to Achieve Equal Footing with Companies That Are Bigger, Richer, Older, and Better Known Cover Image
$29.95
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Personal Products (Encyclopedia of Consumer Brands #2) Cover Image
$141.75
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All Marketers are Liars: The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All Cover Image
$24.95
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Business & Economics / Marketing / Research